Thesis: InStyle magazine is an International monthly woman’s magazine published by Time Inc in America. The magazine primarily focuses on beauty, fashion, entertainment and celebrities.

Five Facts:

• InStyle, “Your Own Personal Stylist”, is an insider’s guide to the lives and styles of the world’s most stylish and admired international celebrities, and is the first port of call for women seeking expert advice and inspiration about fashion, beauty, homes and entertaining.


• Many of the magazines facts can be found Here.

Triune Brain: Not only is the neo-cortex brain being used as the magazine is filled with articles but the Limbic brain is also actively used. There are many pictures and articles that that cause the reader to fell a certain emotion. Much of the advertisements, which can be found throughout the magazine, have a Limbic effect.

8 Trends: InStyle magazine uses a traditional word format but has also experienced a technological shift as many access their website instead of buying the magazine.

7 Principles: InStyle Magazine uses a variety of production techniques including words, images and videos on the website. Through these production techniques InStyle magazine is able to construct a “Reality” that in order to appeal to mass society one must dress a certain way or have a certain look. Individuals are able to construct their own meanings about the ideas of fashion, beauty, ect but many who buy these magazine probably share the same point of view on issues such as what is considered “in style”. As InStyle is a magazine readers are able to read at their own pace.

29 Persuasive Techniques: InStyle magazine uses a wide variety of persuasive techniques. There are many written Symbols such as the way InStyle is written on the magazines and anything to do with the InStyle brand and often in red, they also use a particular font on their website which can be identified with the InStyle brand. The use of Beautiful People can also be found throughout the magazine as much of the magazine is made up of advertisements that are persuading through images of good-looking people to sell products and lifestyles. Group Dynamics are also present as they often persuade through the idea that everyone is doing it/buying it. Finally, Humor can also be found as it appeals to a mass audience.